“The purpose of business is to create and keep a customer.”
CCO Global is a new professional services firm focused on helping international companies nurture and attain stronger relationships with their customers across the globe.
We offer Fortune 500 corporations (and others wishing to grow on a global scale) a multitude of Chief Customer Officer Solutions to both develop and enhance a “customer-centric” culture across the entire organisation.
To translate the marketing and operational jargon — we’ll figure out how to bring the needs of the customer to the forefront of your company – for the benefit of all – the company’s bottom line, your employees (who will feel empowered to be able to help solve problems – and therefore happier to remain at the company); and most importantly, your customers – the people who pilot the success of your company.
Because of our vast experience, we can offer “a la carte” results for our clients – designing custom-made solutions to meet the needs but with the realisation that not every situation requires the standard costly “paint by numbers” business process pushed by a global “Big 4” consulting house. CCO Global accomplishes this task with the recognition of remaining flexible enough to adapt to diverse & fluctuating requirements that comes with operating a global business.
Effective CCO skills require not only the core understanding of both the business and the various divisions contained within (and meeting the rigorous requirements of the people that oversee those departments) – but also the ability to understand that there is a enormous amount of nuance in the role in order to be successful.
A worthwhile CCO must be able to understand all the basic building blocks of the company – but also leverage experiences found outside the company, developing new methodologies and innovations for the business and how to best apply those concepts to resolving both current and future issues.
Our team has extensive experience in the fields of corporate strategy, marketing, global operations, digital technologies to help our clients diagnose their difficulties, design effective solutions to resolve the issues, and then work with the existing internal teams to implement and resolve the roadblocks that lie at the root of customer problems.
A stronger relationship with the customer base will drive many positive characteristics that ripple through your company:
- Improved sales
- Vastly reduced operating & marketing costs through process enhancements and re-engineering
- More effective & pointed corporate strategy improvement — allowing for the development of future growth opportunities
- Superior customer acquisition, retention & satisfaction
- Targeted new product development
- “Feel good” PR opportunities